May 2017


The contacts listed are sorted into FIVE sections:
    1. Publications, Review Websites and Music Blogs that will REVIEW your music
    2. Radio Stations, Shows and Podcasts that will PLAY your songs
    3. Labels, Vendors, Distributors and Promotional Services that will help you to SELL your CD
    4. Websites where you can UPLOAD your band's MP3s or videos
    5. Helpful Resources for recording artists

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SECTION ONE: SITES/PUBLICATIONS WHERE YOU CAN GET YOUR MUSIC REVIEWED

Kick Ass Indie Jams
PO Box 7171, 4330 GD Middelburg, The Netherlands
The Dutch Guy kickassindiejams@gmail.com
www.kickassindiejams.com
Being a supporter of indie artists, I began to sprinkle in some of my indie favorites amid all the Top 40 records, back when I was doing radio. The audience loved it, and in 2012 I decided to fully embrace my love of indie artists by launching this music blog. I figured I would devote my time to those who actually deserve to be heard, but are struggling because they don't have the backup of a major label. It's us against them. It's me being a renegade again, fighting against the mainstream order. I plan to include a daily YouTube show as well as a podcast. By intertwining the three, the audience can choose their favourite way of discovering new music. facebook.com/kickassindiejams @KickAssIndieJam

New Noise Magazine
PO Box 5915, Berkeley, CA 94705
reviews@newnoisemagazine.com
www.newnoisemagazine.com
Print and online magazine with news, reviews and interviews. Punk, Hardcore, Metal, Alternative and Hip Hop. facebook.com/NewNoiseMags @NewNoiseMags

EarlyBBQ
PH: 267-356-7636
Joseph Jordan & Blair Nesmith contact@earlybbq.com
www.earlybbq.com
Hip Hop blog designed to shape popular culture, providing new music, news, videos, podcasts and other fresh segments to our continuously growing network. Send your latest song, video, mixtape, album and lookbook. Visit our SUBMISSIONS page for details on how to submit. facebook.com/EarlyBBQ @EarlyBBQ

Infectious Magazine
infectiousmag.unsigned@gmail.com
www.infectiousmagazine.com
We highlight exceptional local and national bands through the coverage of daily news, interviews, live reviews, album reviews, photos, contests and more. It is our mission to not only aid you in falling in love with your favorite band, but introduce you to new, exciting acts, and keep the music scene alive. We want to hear from you! If you are an exceptional emerging artist send us an e-mail. Please note: This is for independent artists only. All press releases sent to this e-mail will be deleted. To ensure delivery please send your music via stream (not download), all relevant social media & website links, 3 bands you've been compared to, along with album / single / video release date. Include in the subject line "Infectious Magazine Submission" and the name of your band. What you're looking for. We aren't psychic, so if you're looking for a review, please say it. Guest blog? Let us know. Please note we do not review singles or albums/EPs that have been out for more than a week. Please note: At this time we only cover the following genres: Indie, Alternative, Pop Punk, Pop, Metal and Singer/Songwriter. We do NOT cover Rap, Hip Hop, R&B or Country. facebook.com/InfectiousMag @InfectiousMag



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jerome promotions




SECTION TWO: RADIO STATIONS, SHOWS AND PROMOTERS

2.1 RADIO - STATIONS AND SHOWS

LIVE from the Midnight Circus
5765 Lake Windsor Pkwy. Buford, GA 30518
Richard L'Hommedieu radio@mid-nightcircus.com
https://www.facebook.com/LiveAtTheMidnightCircus
Supporting touring Blues artists with interviews and features. Interviews are podcast on www.makingascene.org as featured artist interviews. The genres we feature are Blues, Bluesrock and Soul. Reports to RMR for charting. @midnitecircus

Friends of Dan Podcast
Dan Miles friendsofdanpodcast@gmail.com
www.friendsofdanmusicpodcast.com
I host and produce a music podcast featuring mainly indie musicians. The half talk/half music format offers listeners a nice introduction to both the music and personality of each featured artist. @FriendsofDanPod

RAWA Radio
2308 N. High Cross Rd. Urbana, IL 61802
P. R. Sarkar info@rawaradio.com
www.rawaradio.com
Features music that will inspire you spiritually and socially. A selection of music covering a variety of genres such as Folk, New Age, World, Instrumental and Vocal. The music is brought to you by the Renaissance Artists and Writers Association (RAWA), an organization working to elevate social and spiritual consciousness. Send your CDs to our mailing address. You may also submit up to TWO tracks by e-mail. Please include the artist name, track name and album name with each track.

Radio Crystal Blue
121 129th St. South, C8, Tacoma, WA 98444
PH: 215-995-2234 or 253-537-1096
Dan Herman dan@radiocrystalblue.net
www.radiocrystalblue.net
Freeform internet radio program/podcast. Host Dan Herman spins music from top indie/underground/touring songwriters and bands of various genres. The program began airing in October 2000. The show is usually published weekly on Thursdays. Dan explores, with humor and insight, some of the very best non-major-label talent you will ever hear. The music is presented freeform-styled, to accent the show as an art form as much as a listening experience. @radiocblue


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2.2 RADIO PROMOTERS

iPluggers
Goldcrest Executive Tower, Cluster C, Office 1009, Jumeirah Lake Towers, PO Box 9127, Dubai, UAE
support@iPluggers.com
www.ipluggers.com
Sign up, complete your profile and upload your release. Select up to 3 plugging genres for your release.Our A&R department will listen to your release to determine whether it is suitable for airplay, if the right plugging genres are selected and if your profile is complete and professional. Immediately after plugging, you have real-time insight in which radio station from which country has downloaded your release for airplay. @iPluggers

Ruben Rodriguez Entertainment
96 Linwood Plaza #354, Fort Lee, NJ 07024
PH: 201-363-1461
Ruben Rodriguez ruben@rubenrodriguezentertainment.net
www.rubenrodriguezentertainment.net
"Radio's Best Friend." A full service Urban, Gospel, Urban AC and Latin entertainment service. Some of the services we provide are radio promotion, music marketing, publicity, music publishing and branding. facebook.com/RAMTalentGroup @RAMTalentGroup

Jerome Promotions & Marketing
2535 Winthrope Way, Lawrenceville, GA 30044
PH: 770-982-7055 FX: 770-982-1882
Bill Jerome hitcd@bellsouth.net
www.jeromepromotions.com
We call the music directors and program directors of over 250 stations several times a week in order to help our artists get airplay and the recognition that they deserve with the goal of helping them make a deal with a major label. @jeromepromotion

National Record Promotion
137 N. Larchmont #500, Los Angeles, CA 90004
PH: 323-658-7449
Larry Weir larry_weir@sbcglobal.net
www.larryweir.com
We promote artists and groups at radio with an emphasis on independent labels and recording artists. Over the last five years NRP has worked with many major acts. NRP will assist you in weekly tracking reports...national chart activity & radio interviews. facebook.com/National.Record.Promotion

CIMG, LLC
119 Bowling Ave. Nashville, TN 37205-2357
Tony Bates contact@cimgllc.com
www.cimgllc.com
Our Radio Promotion work focuses on relevant radio stations (terrestrial and online), especially college radio stations, in the U.S., Canada and the Commonwealth of Independent States. Our staff works daily to build relationships with radio stations, regional promoters, music/entertainment publications and websites, and media outlets throughout North America as well as in eastern and central Europe. We work mostly with Rock, Pop-Rock, Americana and Alt-Country artists. facebook.com/cimgllc

Howard Rosen Promotion
521 W. Channel Islands Blvd. #15, Port Hueneme, CA 93041
PH: 805-382-2200 FX: 805-201-7816
info@howiewood.com
www.howiewood.com
Since 1985 We have been helping artists reach their goals of obtaining radio airplay, expanding their fan base, and creating awareness throughout the industry. @Howiewoodpromo

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radio airplay promotion

SECTION THREE: SERVICES/VENDORS/LABELS THAT WILL HELP SELL YOUR MUSIC

3.1 SERVICES - PROMOTION/PUBLICITY

Capacity Productions
756 S. Broadway PH 11, Los Angeles, CA 90014
PH: 213-278-8103
Rob sales@capacityproductions.net
www.capacityproductions.net
We promote hard throughout all our websites, Twitter, Facebook, YouTube, Soundcloud, iTunes, Reverbnation, IMDB pages and online street teams. As a result of our business marketing, our clients receive 1000's of incoming likes, fans, plays, subscribers, followers, views, customers and more! We don't need your password and there are no programs involved or anything like that. It's real simple: We promote you hard resulting in real people checking you out! @CapacityPromos

UberPlaylisting
www.uberplaylisting.com
We are the connection between artists breaking new records through playlisting and curators discovering new music. The largest and number one Spotify marketing and playlist promotion agency within Canada, UberPlaylisting works with an in-house network of curators in order secure placement of music and in turn increase overall ROI for labels, managers and artists. UberPlaylisting's A&R department screens all submissions before soliciting to the various playlist curators whom we have developed strong relationships with. In addition to screening the music submitted, we also examine an artist's social media footprint to better ascertain a strategy for pitching to international playlists curators. If an artist's music and social media numbers are satisfactory, we will notify you by e-mail and commence moving forward to the next step.

RAM Talent Group
96 Linwood Plaza #354, Fort Lee, NJ 07024
PH: 201-363-1461
Ruben Rodriguez ruben@rubenrodriguezentertainment.net
www.ramtalentgroup.com
A full service Urban, Gospel, Urban AC and Latin entertainment management company with diverse talents. RAM Talent Group services include, but not limited to, artist management, producer management, film, touring, securing record deals, merchandising, securing corporate sponsors, advising on viable offers and opportunities and other aspects of management defined by individual clients' needs. RAM understands the ever changing music and entertainment industries and adapts its services and focus to remain competitive and viable. Submit demos via our ONLINE FORM. facebook.com/RAMTalentGroup @RAMTalentGroup

Ricall Music Licensing
11 Denmark St., London, WC2H 8LS UK
PH: +44 (0) 207-592-1710
Claire Kelly claire.kelly@ricall.com
www.ricall.com
A complete sync music licensing service for advertising, film, TV shows and video production. We are a free service for independent artists, labels and composers to upload their music for sync licensing opportunities with our clients. Our platform allows artists to set their own rates and usages, on a non-exclusive basis, where they retain all of their rights. We work with Rock, Pop, Rap/Hip Hop, Electronic, Blues, Country, Classical, Folk, Jazz and R&B. facebook.com/RicallExpress

Yeah Nice Artist Services
Jakob jakob@yeahniceartistservices.com
www.yeahniceartistservices.com
An Australian music company, specialising within the areas of artist management, publicity & distribution, event booking / promoting and lastly, a sync agency. Our sole purpose is to get super hot new music into the ears of those with the power to further grow its impact on the world. If you would like to get in contact, submit your music or just simply say 'hello', hit us up via e-mail. Please do not send e-mails with large attachments. Send through LINKS to stream your songs/EPs/albums through Soundcloud, Unearthed, YouTube, Bandcamp etc. facebook.com/yeahniceartistservices @YeahNiceAS

CIMG, LLC
119 Bowling Ave. Nashville, TN 37205-2357
Tony Bates contact@cimgllc.com
www.cimgllc.com
We provide Social Media Marketing and Social Commerce Solutions for our clients, in addition to Artist Management and Record Label Services. We work with artists, record labels, agencies, events, and brands of all kinds that want to effectively engage their supporters and fans via social media. Considering the global marketplace and international appeal, we offer our services in several languages as well, when appropriate to meet your goals. We work mostly with Rock, Pop-Rock, Americana and Alt-Country artists. facebook.com/cimgllc

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3.2 SERVICES - LABELS, DISTRIBUTORS AND ONLINE VENDORS

Cantaloupe Music
80 Hanson Pl. #702, Brooklyn, NY 11217
PH: 718-852-7755
info@cantaloupemusic.com
www.cantaloupemusic.com
Our goal is to provide a home for Contemporary Classical and Post-Classical music that is, in the words of Michael Gordon, "too funky for the academy." Throughout its nearly 15-year history, Cantaloupe has repeatedly received Top Ten of the Year accolades from national press. We welcome unsolicited submissions. However, though they will be listened to, we cannot guarantee a response, and no submissions will be returned. Please send CDs to the address above c/o Cantaloupe A&R. Please include information about performances (both past and upcoming). facebook.com/cantaloupemusic @CantaloupeNY

Maek
contact@maekme.com
www.maekme.com
We are one of the leading Electronic Dance Music record labels in North America. Free music to fans always! Want to join the fastest growing independent Electronic label in the world? We have artists in over 15 different countries, throw two music festivals, several concerts and over 100 other events a year. We are always open to submissions of dope music. If you have something we should hear, send it over. Submit through our ONLINE SUBMISSION FORM ONLY. DO NOT send tracks personally to staff. We will not listen to them that way. Send only Soundcloud LINKS. Remixes are cool but originals are better. No mixes. facebook.com/maekmusic @maekmusic




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SECTION FOUR: SITES WHERE YOU CAN UPLOAD YOUR BAND'S MP3s OR VIDEOS

Blip.fm
questions@blip.fm
www.blip.fm
On Blip.fm props are tokens of respect that can be given from one DJ to another - say for blipping a good song or being a good DJ in general. Everyone starts with 10 credits that they can use to give props to other DJ's. As you earn props from the community, your props will increase and so will the credits you have to give. 1 props earned = 1 credit in your bank. The number of props you've earned can only go up, but the credits you have goes down as you use them throughout the site. In a perfect world we would have every song from every band ever, and we're working on that, but for now there's a chance that your music isn't in our database.



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SECTION FIVE: SOCIAL NETWORKS AND ONLINE COMMUNITIES

Inthemix
www.inthemix.com.au
Australia's Dance music community. It is the first and most frequent destination for Australians who are passionate about Dance music, clubs, parties and festivals. The inthemix website is a vibrant platform for interaction, debate and discussion, supported by quality editorial including news, reviews, interviews, photos, streaming audio and video, podcasts, music downloads and a what's on guide. inthemix's content is driven by an army of several thousand passionate contributors who actively keep the site humming. As well as contributed content, inthemix is also home to user generated content through lively forums, social networking tools and member profile pages. facebook.com/inthemix @inthemix

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SECTION SIX: HELPFUL TOOLS AND RESOURCES FOR YOUR BAND

6.1 RESOURCES - GENERAL

Tunedly
info@tunedly.com
www.tunedly.com
A one-of-its-kind online music recording studio providing a fresh approach to creating real music with the world's best musicians. Create like never before using innovative collaboration tools. Make awesome music online with a-list session musicians and singers, engineers and producers. Whether you are a songwriter, performing artist, hit song seeking producer, or a creative mind who wants to explore making music, Tunedly makes it easy for you to keep on loving what you do. facebook.com/Tunedly

Jonathan Widran: Bios / Press Releases / Critiques / Promotional Reviews
PO Box 17060, Encino, CA 91416
PH: 818-378-0828
Jonathan few522@aol.com
www.jonathanwidran.com
If you need fast, efficient and very creative, high impact bios and press releases (of any length) for your band, gigs and recording projects, at a price that always works within your budget, I'm your guy! I am a veteran free-lance journalist and public relations writer with 20 years of experience. In addition to writing for premiere industry magazines (including Music Connection) and popular websites (including allmusic.com and Singer/Songwriter Universe), I have written bios and press releases for thousands of indie and unsigned artists and performers in all genres of music. I am also available for professional music critiques and review writing for promotional purposes. I have developed a reputation that is unparalleled in the music industry. Let me show you the reason that hundreds of editors, artists, management companies, PR firms and record labels have made me their first call for great copy. I will also make sure you like the work before you pay me!

Mojohand.com
Grego Anderson grego@mojohand.com
www.mojohand.com
Aside from being the world's largest Blues music themed store, is also a music promotion company creating CD packaging design, gig poster design and merch for small to large bands around the world. facebook.com/everythingblues @mojohanddotcom

Making a Scene
5765 Lake Windsor Pkwy. Buford, GA 30518
Richard L'Hommedieu publisher@makingascene.org
www.makingascene.org
Independent musicians guide to the music business, CD reviews artist interviews, recording techniques, music business articles, interviews with Music Business professionals, show reviews and much more. Genres we feature are Hip Hop/Rap, Dance/Electronic, Soul/R&B/Funk, Acoustic, Folk, Roots, Singer/Songwriter, Country/Bluegrass, Americana/Alt-Country, Blues, World Music, Jamband, Jazz, Latin, Reggae/Ska, Pop, Rock/Indie, Alternative, Industrial/Goth, Prog Rock, Experimental, Cajun/Zydeco, Hard Rock, Metal and Punk.

DigitalRadioTracker.com (DRT)
PH: 646-494-3783
support@digitalradiotracker.com
www.digitalradiotracker.com
Your premier radio airplay broadcast monitoring service that tracks radio airplay of songs in the US and worldwide on more than 5000+ radio stations. These radio stations include Major FM Terrestrial, College, Commercial and Non-Commercial as well as thousands of streaming Internet radio stations. Some of the radio broadcasting networks Although there are many genres of music, DigitalRadioTracker.com specializes in monitoring radio broadcasters in the following formats: CHR/Pop (Top 40), Rhythmic, Urban/Hip Hop/R&B, Country/Americana, Rock/Alternative, Gospel/Christian/Inspirational, Adult Contemporary and Jazz/Fusion. DigitalRadioTracker.com gathers millions of songs being played each day and compiles DRT Reports for our clients. A DRT Report breaks down exactly who is playing a song, when it's played and how often it's played. DigitalRadioTracker.com also offers Historical 8 Week Reports which list the history of airplay detections on all of our monitored stations during the last 8 week period. In addition, we provide Comprehensive Reports which shows the exact time of day/night a song is played on each of our monitored radio stations. If you have a song receiving airplay on radio and want to know when and where it's being played, get your DRT Report today!

Festival Network Online
PO Box 18839, Asheville, NC 28814
PH: 828-658-2779 FX: 828-645-3374
Julie Cochrane julie@festivalnet.com
www.festivalnet.com
Lists more than 10,000 events throughout the U.S. and Canada seeking performers, from local & regional to national & international. @_festivalnet

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6.2 RESOURCES - EDUCATIONAL

Soundfly
support@soundfly.com
www.soundfly.com
Everyone has a unique voice and the ability to express it through music. We exist to nurture that voice and help you make the music that sounds good to you. No matter where you are on your musical path - whether you're just picking up an instrument, playing in a band, or adding new skills to an already impressive resume - we're here to help you along the way. Our ever expanding list of courses give you a new way to approach learning, on your own time, at your own pace, pursuing the topics you want in an engaging way. The goal is to let you find your unique sound and empower you to share it with the world. We can't wait to hear what you play! facebook.com/learntosoundfly @learntosoundfly

Guitar Heros: Chord Progressions - A Beginners Guide
www.guitar-heroes.com/chord-progressions
Anyone who is interested in writing their own music, whether on guitar, piano, or any other instruments needs to understand the nature of chord progressions. This musical concept is the basis of all modern pop songwriting and even many jazz and classical performers. Anyone who knows a little bit of guitar or piano probably knows a few chords and can string together a few basic song ideas.

CD Baby Podcast
13909 NE Airport Way, Portland, OR 97230
Kevin Breuner podcast@cdbabypodcast.com
www.cdbabypodcast.com
Join CD Baby's Kevin and Chris as they discuss current music news, interview artists and industry professionals, offer tips and tricks to help today's independent musician move their career forward and much more! Interviews about how to be a successful musician without compromising your art. It's a perfect time to take advantage of the many opportunities for Do-It-Yourself artists that are springing up everywhere. @cdbaby @kbreuner



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6.3 RESOURCES - TOOLS AND APPS

DropTrack
www.droptrack.com
You know you need to promote your music, but are you using the best tool for the job? Over 20,000 record labels and artists trust DropTrack to promote their music and get real-time feedback. DropTrack makes promotion easy for labels, artists, PR companies and managers by providing them with a tool that enables the easy creation, sending and monitoring of their digital promotional campaigns. DropTrack promos are an easy way for DJs, bloggers, journalists, and taste-makers to leave feedback on your music, and you receive their reactions in real-time. DropTrack automatically compiles this and a wealth of other data (number of campaign views, number of track plays and downloads, average ratings of tracks, favorite tracks, etc.) so that the progress of each campaign can be measured easily and compiled into a beautiful PDF report. facebook.com/DropTrack @DropTrack

PromoJukeBox
Dorfstr. 12b, D-85591 Vaterstetten, Germany
info@promojukebox.com
www.promojukebox.com
An application and a digital services (with watermark) dedicated to the promotion of music on the internet. Promoting watermarked music with us is finally simple and affordable for everyone. Protecting music, artists and revenue became a crucial part of promotion and basic set up for labels over the last years. With our watermarking technology you can protect your music and prevent leaking. It is crucial especially while promotion and pre-release. Personally watermarked music will be treated more carefully as the “name” related to it can be tracked. This means consequences for the recipient. Watermarking your music is a little investment with big impact in protecting your music, preventing leaks, fighting piracy and saving revenue.

PromoJukeBox Canada
CP 48585, CSP Van Horne, Outremont, QC H2V 4T3
canada@promojukebox.com
www.facebook.com/pg/promojukeboxcanada
An application and a digital services (with watermark) dedicated to the promotion of music on the internet. Promoting watermarked music with us is finally simple and affordable for everyone. Protecting music, artists and revenue became a crucial part of promotion and basic set up for labels over the last years. With our watermarking technology you can protect your music and prevent leaking. It is crucial especially while promotion and pre-release. Personally watermarked music will be treated more carefully as the “name” related to it can be tracked. This means consequences for the recipient. Watermarking your music is a little investment with big impact in protecting your music, preventing leaks, fighting piracy and saving revenue.

MyNewsletterBuilder
comments@mynewsletterbuilder.com
www.mynewsletterbuilder.com
A user-friendly, feature-rich, online newsletter management program for novices and professionals alike. facebook.com/MyNewsletterBuilder1


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6.4 RESOURCES - AUDIO

WTSmedia
2841 Hickory Valley Rd. Chattanooga, TN 37421
PH: 888-987-6334
www.wtsmedia.com
Our mission: Maintain integrity throughout WTS while delighting our customers and clients. WTSmedia is the South's leading blank media source for CD-Rs, DVD-Rs, Blu-Ray BD-Rs, professional recording media, media storage, and accessories. facebook.com/WTSmedia



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6.5 RESOURCES - ORGANIZATIONS

Concert Artists Guild
850 7th Ave. PH-A, New York, NY 10019
PH: 212-333-5200
www.concertartists.org
We discover, nurture & promote young Classical musicians. Since 1951, CAG has helped more than 500 young Classical musicians launch concert careers. Winners of CAG's annual competition receive comprehensive management support, including a debut recital on the CAG Presents Series at Weill Recital Hall at Carnegie Hall, concert bookings, opportunities through the CAG Commissioning Program and CAG Records label, marketing, publicity and mentorship. facebook.com/ConcertArtistsGuild @ConcertArtists



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SECTION SEVEN: THIS MONTH'S ARTICLE

How to Conquer Your Self-Promotion Phobia

by Jessica Hackett, Soundfly
© 2017 All Rights Reserved. Used By Permission


For artists who truly value their craft, the words "self-promotion" can be gag-inducing. Spending time on marketing seems like the antithesis of spending time chiseling your art and exercising your music muscles. But if you're making your music your business, self-promotion is an essential part of increasing the value of your career to the people whose hands it's inevitably in: your fans.

When you start promoting yourself online, you may feel like you're bombarding people with posts about your band or that your content looks like clickbait. Maybe you feel that you don't know what to say to pique people's interest. You might just hate the way it feels to encourage others to pay attention to your work. But if you're not promoting yourself, then you're missing the chance to connect with thousands of new fans.

So how does one go about making this dreadful task less daunting? For starters, change your mindset about what self-promotion means for you and your career with these tips.

IT'S NOT ABOUT YOU; YOUR BAND IS A BRAND

You're taking your music seriously, so take your brand seriously. Even if it's just you and your instrument on stage, you're not promoting yourself - you're promoting your business. Build a website. Create professional social media accounts exclusively for your music.

If you're just sharing updates on your personal page, you're putting undue strain on yourself to filter everything you say so that it works for both your band and you, personally.

The more that you can separate your professional online presence from yourself as a person, the more comfortable you'll feel with promoting your music.

DON'T SELL YOUR MUSIC; SHARE YOUR STORY

As social media has risen in popularity as a marketing medium, experts have recognized a shift in marketing theory from content-based to what is referred to as brand storytelling. Brand storytelling is exactly what it sounds like: advertising content that includes personable characters, classical storytelling techniques, and a touch of intrigue to keep followers wanting more.

A sales-based social technique that focuses only on press clippings, new albums, and upcoming tour dates is a common mistake among musicians taking on their own marketing. When the emphasis is always on coming up with new content to push, staying social becomes tedious and stressful.

But it doesn't have to be that way! As a self-promoting musician, your job is to tell the story of your music in a way that allows your followers to be involved.

Share a snapshot of your songwriting notes or reveal the lyrics that almost were. Tell the story of how your bandmates met, or ask your followers for feedback on a work-in-progress melody. Your marketing can be just as much fun as your story has been. It's just up to you to think of ways to tell it.

SET BOUNDARIES (AND KEEP THEM!)

You don't have to share everything on the internet. The artists who are killing it at social media inject their personalities into their posts. They interact one-on-one with fans and get passionately involved. But remember, they're also cultivating the way that their work and they themselves are seen online.

As in, newsflash: Not everything you read or see is 100 percent brutal, honest fact. Even those #nofilter posts.

As an artist, you often put extremely personal parts of yourself out there for everyone to see. But when you're building an online presence, you can control the conversation about your work and yourself. You decide what you'll share and what you'll keep private, what you'll be brutally honest about, and what you'll paint in a few rosy shades.

No matter how incredibly talented you are, self-promotion is a necessary part of building a successful business. Without it, your work might never receive the attention it deserves. Record labels and talent buyers take note of bands who manage their promotions well themselves. As uncomfortable as it may be now, it will only get easier with practice.

Jessica Hackett is a writer, marketing consultant, and content strategist who helps artists and creatives find their voice on the internet. When she's not drafting campaigns with clients, leading workshops, or scribbling ideas onto the backs of old receipts, she's hiking around America and eating burgers. A former fifth-grade clarinet star and reformed college musical theater diva, her tastes have evolved to include exclusively sad, strange female vocalists and Missy Elliott. This article originally appeared on Soundfly. Soundfly is a music education website whose mission is to help anyone, anywhere find their unique voice and express it musically.



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